Sujan, Author At Tyonote

Market Segmentation: Definition, Types, Requirements, Process, and Importance

market segmentation

What is Market Segmentation? Market segmentation is a process, strategy, and practice to divide the whole market into its sub-markets to make such a market more approachable. Simply, it is a practice to subdivide the entire consumer market into segments based on consumer needs, tastes, preferences, and spending patterns. Market segmentation is also called market … Read more

What is Management? Definition, Features, Principles, Functions, and Importance

management definition

What is Management? Management is the process of getting things done through others with the help of some basic activities like planning, organizing, directing, coordinating, and controlling to achieve the desired goals and objectives. It is the basis for every organization. An organization can not run for a long time if its all devices are … Read more

What Is Societal Marketing Concept In Markating? Explained

Societal Marketing Concept

What is the Societal Marketing Concept? The societal marketing concept is based on the notion that for any business to be successful it must satisfy the customer’s wants and at the same time also improve social (human) welfare. The societal marketing concept also known as the simply social concept of marketing assumes organizations adopting this … Read more

What Is The Holistic Marketing Concept In Marketing? Explained

Holistic Marketing Concept

What is Holistic Marketing? Holistic marketing is a marketing philosophy that believes all the business components are important in achieving defined objectives and says all components should work together as one single to achieve a common goal. The holistic marketing concept is based on the holism philosophy, which believes the whole is greater than one, … Read more

6 Marketing Concepts: Marketing Management Philosophies [Explained]

essential marketing concepts

Marketing Concepts (Marketing Management Philosophies) The marketing management philosophies that direct the marketing operations of business firms are known as marketing concepts. Marketing concepts also referred to as marketing management philosophies, through the past ages have guided organizations’ marketing activities. As marketing has evolved with human civilization, marketing philosophies also go in hand hand with … Read more

101 Small Business Ideas in Nepal To Make Money in 2023 [Start with Low Budget]

101 Small Business Ideas in Nepal

Small Business Ideas in Nepal Are you looking for small investment business ideas in Nepal? You are at the right place. Starting a business is always a better choice than doing the work for others. Nepal has immense opportunities for small businesses with a mixture of traditions and improving the economic conditions of people. Amidst, … Read more