product life cycle

Product Life Cycle (PLC): Definition, Stages, Strategies, and Examples

What is the Product Life Cycle (PLC)? The product life cycle (PLC) is the length of time of products that outlines the stages of a product from its development, and introduction in the market to its removal from the market. It outlines five main stages of the product – introduction, growth, maturity, saturation, and declining, …

Product Life Cycle (PLC): Definition, Stages, Strategies, and Examples Read More »