Organizational Development (OD) Process
Organizational development is a long-run plan which motives is to improve the overall efficiency of the organization. To complete the organizational development process a series of steps need to follow. The steps of the OD process are:
- Identification of problems
- Collection of data and information
- Feedback and confrontation
- Preparation of action plans
Step #1 Identification of Problems
The initial stage of the organizational development process is to identify the problems which are necessary to change. For identification of the real cause of problems, the top-level management can take support from consultants having expertise in the concerned area of knowledge. The identification of root cause reason of problems in performance helps to take remedial measures.
Step #2 Collection of Data and Information
Management needs to collect the data and information about working environments and problems in organizational performance. The method of collecting information may be an interview, questionnaire, or direct observation of behavior and perception of employees. It helps to find out the gap between actual activity and standard expected.
Step #3 Feedback and Confrontation
After collecting data and information relating to problems and prospects another important part of the organizational development process is to analyze data in a systematic way. A summary of data should prepare to know about the feedback of the study. The summary of data should manage in a constructive manner to minimize confrontation among the related members.
Step #4 Preparation of Action Plans
A detailed plan is to be prepared to solve problems. A team should involve in managing the problems in the course of planned change. The team involved in generations of alternatives, evaluation of impacts, and recommendation for a change in the organization. For this purpose, detailed plans need to prepare.
Step #5 Intervention
Organizational development focuses on human and social interactions to overcome resistance to change. Managers can use various techniques to bring change to organizational performance. These activities involve sensitivity training, survey feedback, process consultation, the formation of the team, intergroup development, counseling, and coaching. Such activities help to develop the attitude and behavior of employees from accepting change.
Step #6 Evaluation
Evaluation is the last step in the OD process. Organizational development is the continuous process up to the functioning of the organization. The outcome of OD efforts needs to be evaluated to review their impact on organizational performance and its effectiveness. It is helpful for further action planning and interventions for better performance in the future.